When you’re starting a business there seem to be endless things you have to focus on, so we’ve created the perfect design package for startups and small businesses. Just leave it with us and we will create the type of presence you need.
A consistent look across all your collaterals gives your brand a professional look, so whether someone interacts
with your company online or in person, they’ll be left with the impression you’re a brand that’s going places.
With this in mind we developed the perfect starter ‘box’
which is flexible to suit your requirements.
We will never give you a template logo, our designs will be unique for your business. If we’re working with a new logo design, our first task is to take the time to understand your company, target market and how you want to position yourselves within your industry. We will ask you to complete our logo brief form and once we have a clear idea of your needs, we’ll start to put pen to paper. We normally show you two very different design concepts and then work with you to ensure you are 100% happy and proud of the new logo.
Tight budget? Don’t want to lose an original identity with your existing customer base? Whatever your reasons, sometimes a ‘refresh’ of the logo will be enough of a change to modernise it. We might look at a new modern font or a more vibrant colour palette, whilst preserving elements of the old logo.
A brand refresh is like coming home to a flat that has a new lick of paint, and new furniture – the feel is different, but the underlying structure remains the same.
✓ We provide you with all logo assets in the formats you need to bring your business alive across print and web.
✓ Our tailored approach means we treat every job differently, whilst retaining an emphasis on quality and complete customer satisfaction.
✓ We see the importance of ensuring you know the basics of your overall brand. Therefore we will create a 1 page mini guidelines to get you started.
Once your new logo is set, you’re ready to start using it for the world to see!
But just before you do, having a mini brand guidelines document will help you build a consistent and recognisable brand identity.
✓ Logo applications
✓ Options for black and white or inverse colouring
✓ Font and colour palette
A website builder is perfect for small businesses therefore it will always be our go to and something we don’t compete with. You may not be a web designer or a professional coder – that’s where website builders come in. They facilitate the process of creating a website, making it accessible to everyone, regardless of your programming know-how. Using website builders’ streamlined templates and themes, you can launch a professional website very quickly.
What kind of website do you want to create? A personal website might have a cleaner, simpler design, while an online store requires a different set of strategies and resources. We are here to walk you through these decisions and provide tips to help you make the best decision.
There’s a whole process The Creative Tree goes through to help clients design and build a site that not only looks great, but forms the platform for long lasting growth in visibility online.
We also design and develop WordPress websites as very often a website builder just won’t have the muscle you need for long term growth and when considering your audience and online goals.
Develop your site using a website builder and introduce your logo/branding. Once we get you set up you have the freedom to build on it or simply tell us what you want and we can look into further support.
Here are examples of the range of platforms you can start building your brand on, if some platforms are not relevant to you, you can select the right one that suits your business needs.
HOW CAN WE HELP?
✓ Set up size, design and create PNG images for cover and profile areas.
Once your brand identity is set up/refreshed, we can help create post templates so that you can maintain a consistent look and feel when communicating to your audience on your preferred platform (Facebook, LinkedIn, Twitter or Instagram).
Need some design advice?
Maybe you’re considering making changes, but you don’t know where to start and want to talk through options. We’d love to brainstorm with you and understand your needs.